MARKENREISE - Agency for branded journeys

Product Promotion
Sony Playstation
Costa de la Luz

Playstation 2 Lounge

Where else could the fun factor of the team game "Sony Singstar" be tested better than with friends at a relaxing summer party? At the Langnese Summer Club 2004 Sony highlighted its Singstar experience in the Playstation 2 Lounge.
Customer
Sony Computer Entertainment Europe
Time Period
June to September 2004
Key Service
Product Promotion